Guide to the Privacy and Electronic Communications Regulations

Rules on marketing

• Key definitions
• Automated calls 
• Telephone marketing 
• Fax marketing 
• Electronic mail 
• Viral marketing 
• Appending email addresses/ mobile numbers 
• Loyalty schemes
• Pan European marketing 
• Marketing to more than one medium

Other rules

• Security of services
• Security breaches 
• Cookies
• Traffic data
• Location data 
• Itemised bills 
• Calling or connected line identification (CLI) 
• Directories of subscribers 
• Contracts 
• National security 
• Legal requirements

You can also download a pdf version of the Guide.